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Western Dakota Technical College Learn. Do. Now.

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Business - Social Media Marketing

A certificate in Social Media Marketing will prepare students for this specialized field to meet the needs of businesses who want to reach customers where they are by utilizing social platforms such as Facebook, Twitter, YouTube, LinkedIn, Instagram, Pinterest, and Blogs.

Are you interested in our Business - Social Media Marketing Degree Program?

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Application Process

1. Complete Western Dakota Technical College Admissions Application
2. Complete the ACCUPLACER test ($15 fee)
3. Schedule your Admissions Advising Session
4. Provide an official copy of a High School transcript or GED scores. If you graduated from an international high school, you must submit your transcript to Educational Credential Evaluators to determine U.S. equivalence. Additionally, an official transcript must be submitted if you have attended other post-secondary institutions or universities.
5. Submit Immunization Records verifying two doses of MMR vaccinations
6. Once you receive your acceptance letter, schedule a time to register for classes

The ACCUPLACER test will be waived if you have an ACT sub-score of 18 or better in English, Math, and Reading.  To waive the ACCUPLACER with SAT scores a student will need a 500 on the MATH subsection of ACT and a composite of 970 to waive Writing and Reading. To place into MATH 114 a student will need a 520 on the MATH subsection.  

Please call 605-718-2565 to make an appointment.

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Career Description

The Social Media Manager will administer the company’s social media marketing and advertising. Administration includes but is not limited to:

  • Deliberate planning and goal setting
  • Development of brand awareness and online reputation
  • Content management
  • SEO (search engine optimization) and generation of inbound traffic
  • Cultivation of leads and sales

The Social Media Manager is a highly motivated, creative individual with experience and a passion for connecting with current and future customers. That passion comes through as he/she engages with customers on a daily basis, with the ultimate goal of turning fans into customers.

Community leadership and participation (both online and offline) are integral to a Social Media Manager’s success. An essential component is communicating the company’s brand in a positive, authentic way what will attract today’s modern, hyper-connected buyers.

The Social Media Manager is instrumental in managing the company’s content-related assets. Google’s #1 search ranking factor is relevant content (content that serves the searchers needs the best). It’s clear then that managing content should be part of the Social Media Manager’s Job Description.

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General Education EMT

After Earning Your Degree

As technology continues to evolve, more and more emphasis is being put on digital marketing.  More and more businesses are beginning to realize that social media is an excellent way to engage with customers.  Having the tools and skills necessary for social media marketing gives you a leg up on the competition and secures your place in the job market.

Meet Your Faculty

Western Dakota Technical College has a low student-to-faculty ratio, meaning more one-on-one learning. Individual attention from your professor can make your college experience more fulfilling.


  • Rob Reagan

  • Duane Martenson

  • Olimpia Tilles

  • Beth-Anne Ferley

Financial Aid

Continuing your education is crucial and Western Dakota Technical College wants to make sure that any student who wants to attend school, has the opportunity to do so. For this reason, WDTC is dedicated to administering the U.S. Department of Education’s Title IV Financial Assistance Program fair and consistently to anyone who needs it.

Build Dakota Scholarships

The Build Dakota Scholarship at Western Dakota Technical College will pay all your tuition and fees and prepare you for a career that is in-demand and growing in South Dakota. Build Dakota Scholarships will be awarded to students entering high-need workforce programs at South Dakota’s technical institutes to fill the state’s technical careers with skilled professionals.


Student Housing

Finding affordable housing during school can be a challenge for students. Western Dakota Technical College currently does not have on-campus housing, but partners with a Rapid City VRBO to offer a limited number of apartments for full-time students in the fall and spring semesters.


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Child Care

Finding child care during school is a challenge for many students. Western Dakota Technical College currently does not offer on-campus child care, but here are some resources that may help you in your search.

Youth & Family Services is an organization dedicated to helping children in Western South Dakota. They offer a variety of services, including child care at multiple locations.

The Y of Rapid City offers child care and other services.

Disclaimer: Western Dakota Technical College provides these links to you only as a convenience, and the inclusion of any link does not imply affiliation, endorsement or adoption by Western Dakota Technical College of any site or any information contained therein. When you leave wdt.edu, you should be aware that our terms and policies no longer govern. Western Dakota Technical College makes no claim or representation regarding, and accepts no responsibility for, the quality, content, nature or reliability of third-party websites or vendors.

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